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About Us

Itsy Bitty Story Family

Our Story 

Here at Itsy Bitty, we understand it's the little bitty things that make a difference. From a conveniently placed pocket to an extra compartment, Itsy Bitty is committed to creating stylish and practical bags. Combine high quality fabrics and materials with innovative designs, you'll get lasting products that will remain part of your staple wardrobe. We get it - Just because you become a parent, doesn't mean you lose your sense of style.

Our Values 


Unisex, functional, and unique all describe Itsy Bitty's style.


Our designs are not ground breaking, they're innovative. Itsy Bitty details are meant to address every day needs.


We stand behind our products 100%. Designed in Austin, Texas and built with quality fabrics and materials.


Not all bags are created equal. At Itsy Bitty, we bridge the gap so our bags can be used for all things equally.